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This project, How to Start a Food Blog, is the second of two posts about the work we did for The Best Free From, a local business. The business had a website already, but the owner was new to running an online business and it’s wasn’t performing how she needed it to. The contract was a hybrid of a completely new design and a transfer of existing content. It was a pleasure, start-to-finish. The client was extremely easy to work with, and we got on really well, that always helps.
This portion of the contract involved transferring the content, text and images only, into newly designed templates. The primary reason for this transfer is Google, they tell webmasters how to format certain types of content, recipes for example, and they rank this content accordingly. More on this, and schema mark-up to follow.
The Best Free From, also known as Low Carb. Cakes & More on Facebook, is a start-up food business based in Co. Roscommon. The primary product offering is a range of healthy baking dry mixes, including sweet, savoury and bread mixes, plus a range of related products. To promote these products The Best Free From writes regular recipe blog posts and makes YouTube guides. Working for this business has been one of my 2020 highlights, and I’m very excited to watch, and help in any way I can, the development of this business.
I highly recommend Adam at FutureProof Digital, he has done a great job on my website, he understood my needs and absolutely worked around my requirements, and thank you for the amazing on for all the local business Very generous.
This is how to start a food blog, with the recipe page. There's a lot of information required to write a recipe, readers need information, Google, and the other search engines need information also. The information might be the same, but it needs to be in a particular format for the search engines, a format they can understand. For example; image, cooking time, yield and star rating can all be shown in the search results.
All the recipes are kept on the recipe page (what we call a WordPress Archive). Search is very important to the client, she talks to customers every day about the products available on the website, she wants to direct them to particular recipes by search. There is a large search bar on every archive page. There are currently 4 filters on this Recipe Blog Website, "cake recipes" for example, for readers to refine the type of recipes they are looking at. Over time, these will change and be added to. These changes will be user led; if a particular type of recipe gets a lot of traffic, it will get a dedicated filter.
The client also wanted standard blog posts to be available, not just recipes. . A place where she could write about what she's been up to, or write a post about a new product available on the website, like a press release. That was, or course, no problem, WordPress comes with this functionality. What did require a little work was the template, how the post looks to the reader. I created a template that looks like a recipe post but without all the code that tells Google it's a recipe. The end user has more flexibility with this post type.
If you’re a small business owner, then you know that having a website is essential in today’s world. Not only does it give your customers another way to find out about your business, but it also allows you to reach a larger audience than you would be able to if you were only relying on word-of-mouth advertising. However, just because everyone has a website these days doesn’t mean that yours will be successful. It takes careful planning and execution to create a small business website that will help grow your company.
At FutureProof Digital, we understand the importance of small business websites. That’s why we specialize in creating websites that are not only visually appealing and user-friendly, but also optimized for search engines so that you can get the most out of your investment. We believe that a great website doesn’t have to be expensive, and we’re proud to offer some of the best prices in the industry. If you’re ready to take your business to the next level, contact us today to learn more about our small business website design services. We’ll work with you to create a website that is perfect for your company and will help you reach your goals.
In 2022 customers expect your business to have an online store. They love your business, and they want to order your products online and have them delivered to the door. E-Commerce website design requires expertise and experience. Yes, platforms like Shopify tell you that it’s easy, but they use templates and themes; your websites will look just like all the others. A FutureProof Digital online shop is bespoke, no templates or themes, designed for your business from the ground up.
With WooCommerce powering your ecommerce shop, you can be sure that it will be a success. WooCommerce is one of the most popular ecommerce plugins available for WordPress, with over 40 million downloads. WooCommerce can handle any kind of ecommerce shop, from a small online store to a huge online marketplace. And it’s not just popular with business owners users – it’s number one with developers. With over 16,000 extensions available, WooCommerce has everything you need to make your ecommerce shop a success. So if you want to make sure that your business is ready for the future, talk to us about our E-Commerce Web Design services – we can help you get online and start selling today.
If you’re looking for E-Commerce web design that grow your business, then contact FutureProof Digital! We have years of experience in designing successful E-Commerce websites using WordPress and WooCommerce.
For a number of years now (and this is only set to continue) two words have come to the forefront of website design; speed and responsiveness. The time it takes for your website to load, especially on mobile because Google measures this first, is vitally important. The search engines measure this time and it influences your website’s rankings. Keeping your customers waiting is bad for business, and not just in your store.
Creating a website that responds to the device it’s being viewed on used to be an optional extra, something that was nice to have but not essential. However, with more and more people using their phones and tablets to access the internet, having a responsive website has become a must. Responsive websites automatically adjust their layout and design depending on the size of the screen they are being displayed on, making them perfect for all devices.
If you want your business to stay ahead of the curve, then you need to make sure your website is responsive. At FutureProof Digital we can help you create a website that looks great no matter what device it’s being viewed on.
As of this year WordPress powers 43.3% of all websites on the internet, and 300 of the top 1000 sites. But that’s not why we use it, we use it because of you. WordPress web design is faster and better than any other platform; Wix, SquareSpace or Shopify are not in the same bracket. Faster means efficiency and value for money. Every client asks, “can I easily update the website myself ?” and the answer, most of the time is YES !! Some websites require a little training but in most cases a WordPress website is as easy to run as a Facebook page.
We are based in Roscommon, so naturally much of our work is here, and we are really proud of that. We like to meet clients in person or visit their business. This personal contact gives your site the design edge it needs. We get a real feel for the needs of the business before we begin.
We also complete contracts at a national and international level. We work with charities, The Irish heart Foundation for example, leading politicians and parties, as well global tour providers. We have fun with every one of our clients, on every website, large or small.
FutureProof Digital takes care of every aspect of the web design process; starting with your domain name. We set everything up, including your SSL security cert. This is included as part of every contract for the first year at no extra cost.
The same goes for web hosting. We set everything up for you, and provide a free year of hosting with every website. At the end of year 1 we transfer your site to your dedicated hosting plan free of charge, just a few clicks.
This is the second of two posts about The Best Free From. This post, Recipe Blog Website in Roscommon covers everything recipe related. The first, Baking Products E-Commerce Website, covers E-Commerce related; selling products, customer accounts, product archives etc.. Check out that post and more info about E-Commerce websites with the links below…
click here to read about the Baking Products E-Commerce Website.
click here to learn more about Web Design @ FutureProof Digital.
Thank you for reading about this web design project…
If you run a business and you need a website (pro tip = you do) or your current website doesn’t look the way you want it to, function the way it should or perform how you need it to, get in touch. I don’t charge a penny for consultation, so finding out about what your business needs and what can be achieved for your budget is completely free. Use this form… we can meet in person, have a phone or Skype call or use email, it’s up to you…
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