Small Business Websites

In today’s digital world, a website is the most important marketing tool a small business needs to succeed. It helps you establish your online presence, showcase your products and services, and engage with potential customers. Here are some of the top benefits of having a website for your small business:

Increased Visibility

With a website, you can expand your reach locally, but also beyond your local community, and attract customers from all over the world. By optimizing your website for search engines and using online marketing tactics, social media and email campaigns for example, you can increase your visibility and attract more potential customers to your business.

Your Credibility

Having a professional business website establishes your credibility as a business. A well-designed website that showcases your products and services, features customer reviews, and provides valuable information that builds trust with potential customers and makes it easier for them to choose your business over your competitors.

Customer engagement

Small Business Websites are a powerful tool for engaging with potential customers, and also existing customers. By providing valuable content, blog posts, tutorials, and videos for example, you can keep visitors on your site longer and build a relationship with them. You can also use your website to gather customer feedback, run promotions, and offer special deals.

Increased Sales

Ultimately, the goal of any small business website is to drive sales and leads. By making it easy for customers to find what they’re looking for, providing a seamless checkout experience, easy contact options, and using persuasive copy and visuals, you can increase your chances of converting visitors into paying customers.

When it comes to designing and developing a small business website, there are a number of key features that are essential for success. Every business is different, and so are their websites, but there are features that they all should have in common.

User-Friendly Interface

Your website should be easy to navigate and use, with a clear layout, intuitive menus, and a logical structure that guides visitors through your content. This extends to your interface; all FutureProof Digital small business websites are delivered to the client with a custom admin dashboard and a detailed video guide.

Mobile Responsiveness

With more and more people every year using their smartphones to browse the web, and increasingly buy products and book services, it’s essential that your website is optimised for mobile devices. Your website must be easy to read, easy to navigate, and easy to use on a small screen. A fast loading website is also hugely important, especially on mobile.

Clear Messaging

Small Business Websites need to communicate a brand message and value proposition, clearly and concisely. Persuasive copy and visuals that resonate with your target audience are key and your website must convey your uniqueness; why customers should choose you, and not the competition. At FutureProof Digital we specialise in content creation, click here to learn more…

Strong Visuals

Visual elements; images, videos, and graphics are important components of all small business websites. They can help showcase your products and services, convey your brand personality, and create an emotional connection with visitors. It’s important to ensure that these visuals are high-quality and optimised for fast loading. At FutureProof Digital we offer access to extensive stock libraries, so even if you haven’t created your own visuals yet, we’ve got your covered.

Contact Us Page

One of the primary goals of all small business websites is to encourage visitors to get in touch with your business, especially if you’re in the service sector. It’s vitally important contact information is displayed prominently throughout the site, including your phone number, email address, and physical address (if applicable). Make it as easy as possible for your customers to get in touch with you.

Search Engine Optimization (SEO)

To ensure that your website is visible to potential customers, it’s important to optimise it for search engines. A FutureProof Digital website is designed and developed for SEO from day 1. We can advise you on the content you need, write that content for you if required, and optimise that content for the keywords that matter to your business.

At FutureProof Digital, we understand that launching your new website can be a daunting task for small business owners… and we’re here to help. We design and develop in full collaboration with our clients. Here are some of the reasons why you should choose us for your small business website:

Web Design Expertise

With more than 15 years of experience in the industry, we have the expertise and knowledge to design and develop a website that meets your unique needs and supports your business objectives. There’s nothing we haven’t seen before, there’s no issue we haven’t resolved, no problem unsolved.

The Personalised approach

We take a personal approach with our clients, and each new website project. We work closely with our clients to understand the unique needs of their business and develop a website that reflects their brand and vision. Communication is on your term, you can call, email or Zoom anytime, and we give regular updates on progress.

Professionalism & Quality

At FutureProof Digital we’re committed to delivering high-quality websites that are visually appealing, easy to use (for you and your customers), as well as being optimised for search engines and mobile devices. This shouldn’t just be for large businesses with large budgets, but for small businesses too.

Affordability

We understand that small businesses operate on tight budgets. FutureProof Digital is a small business, we get it. That’s why we offer affordable web design and development packages that can be customised to fit your specific needs and budget. Perfect for small businesses.

How long does it take to build small business websites?

The time it takes to build a website varies hugely depending on the complexity of the project. Some websites have taken as little as three weeks to complete, others have taken many months. The average is somewhere in the middle. For a small, local business, a tradesperson for example, four to six week is a good estimate.

How much does a small business website cost?

The cost of small business websites varies depending on a number of factors; the size of the website, the features and functionality required, and the level of customization requested. At FutureProof Digital, we offer affordable web design and development packages that can be customised to fit your specific needs and budget. Contact us for a no-obligation quote…

Can you help me update my existing website?

Yes of course. We offer a full redesign service. In fact, as more and more businesses go online, redesign makes up a higher proportion of the work we do. Your existing website will remain live during the process, and we work on a temporary domain hosted with us. When complete, we recommend moving host for premium performance. We provide a custom admin dashboard and full training, so running your new site will be easier than before.

If you are looking to update the content of your website, we have that covered too. Click here to learn about FutureProof Digital SEO Copywriting Services. Small Business Websites deserve to have only the highest quality content, that ranks for your keywords, and generates more sales and leads. We have that content.

Do you provide website hosting and domain registration services?

Absolutely !! We work exclusively with a hosting provider called SiteGround, click here to learn more. We design and develop your website on our SiteGround hosting plan, then when complete we transfer the site to a new hosting plan for you. After that you pay them direct, no middleman.

In terms of domain name, it depends. If you plan to use .com then it’s easy; we can take care of all that for you with SiteGround and transfer ownership to you when complete. If you prefer .ie and most small businesses do, then it makes more sense for you to register the domain name yourself, and grant us access to set it up correctly. We recommend Hosting Ireland, click here to learn more…

Can you help me with SEO?

Yes, we optimise your website for search engines, from day 1. If your website doesn’t rank for the keywords and search terms that matter to your business then there’s no point having a website at all. Visit our Web design page to learn more about how we optimise, and if you need help with the content itself, click here to learn about our SEO Copywriting Services.

Do you offer e-commerce website development services?

Of course. So many small business websites require e-commerce these days. Online stores are second nature to us here at FutureProof Digital. Click here to learn more…